Trump’s Virtues Part II
A long-form video making the case for Trump, narrated by Tom Klingenstein.
2024
American Principles Project PAC
Context
With the approaching 2024 presidential election, the campaign to support former President Donald J. Trump intensified, focusing on his leadership qualities and his role as a defender against the perceived threats of “woke” ideology and deep state agendas.
Challenge
Our challenge was to inspire unity within the Republican base, including those skeptical of Trump, by presenting a compelling case for his leadership as essential to combating cultural and political upheaval.
Approach
LCG crafted and disseminated a second long-form video narrated by Tom Klingenstein, articulating Trump’s unique strengths and aligning them with the critical challenges facing America. The video was strategically deployed on platforms like X, YouTube, and Truth Social, ensuring high visibility and engagement.
Long-Form Video
In this second installment of Trump’s Virtues, Tom Klingenstein makes the case for Donald Trump as the leader America needs to combat the challenges of the woke revolution and restore national unity.
Results
The video gained widespread traction, amassing over 30 million views and generating significant engagement on social media. Shared by President Trump himself and key allies like Donald Trump Jr., it successfully reinforced Trump’s position as the Republican nominee and galvanized support among conservative voters.
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30M+
Views
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10K+
Shares and reposts
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President Trump
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